The Power of Direct OEM Relationships: Why We Invest in Official API Access
At Texture, we believe that energy data should work for you—not the other way around. That is why we take the time to do the hard thing first: building deep, direct relationships with Original Equipment Manufacturers (OEMs) to ensure official, reliable, and future-proof access to their APIs.
This is not about integrations for the sake of integrations. We are not an integrations company, and we do not resell access to APIs. Instead, our focus is on data as an asset—ensuring that the energy companies we work with can seamlessly access, harmonize, and act on the data they need to operate efficiently, make informed decisions, and scale.
By working directly with OEMs like Enphase, SolarEdge, Tesla, and FranklinWH, along with dozens of other manufacturers, we eliminate the risks of unofficial or brittle data pipelines and give our customers confidence that their energy data is complete, accurate, and always available.
#Why We Took the Time to Build These Relationships
For energy companies, data is more than just numbers. It is the foundation for everything from grid optimization to battery performance management to customer service. Yet, many businesses still rely on ad-hoc integrations, screen scraping, or third-party aggregators to access OEM data.
At first glance, these solutions may seem sufficient, but they come with hidden costs and long-term risks:
- Unreliable and Fragile Connections – Unofficial access methods break frequently when APIs change or when security policies update.
- Limited Data and Functionality – Many OEMs restrict features to official API partners, meaning companies relying on workarounds miss out on deeper insights and reverse engineering only grants access to consumer-grade APIs.
- Security and Compliance Risks – Without an official partnership, organizations may be exposing themselves to data privacy violations, cybersecurity risks, or regulatory non-compliance.
That is why we took the time to do it right. Our direct relationships with OEMs ensure stability, security, and completeness, so our customers can move beyond just connecting systems and instead focus on making their data work for them.
#What We Do: Deep Collaboration, Not Just Connectivity
Unlike middleware companies or API resellers, Texture does not just "plug into" OEMs. We work closely with them to ensure that our customers do not just get data, but that they get the right data, in the right place, at the right time.
#What Our Direct OEM Relationships Enable
- Reliable, Fully Supported API Access – No broken endpoints, no unexpected disruptions. Our integrations are built on official API partnerships.
- Optimized Data Pipelines – We do not just move data; we harmonize it, structure it, and put it where it actually needs to be used—whether that is a CRM, operations dashboard, or customer portal.
- Real-Time Performance and Stability – Because we work directly with OEMs, we stay ahead of API changes, proactively ensuring stability instead of constantly fixing things that break.
- Future-Proofing and Feature Access – As OEMs roll out new capabilities, our customers get immediate access instead of being left behind due to unofficial or deprecated integrations.
- Data-Driven Insights, Not Just Connections – Our goal is not just to "connect" companies to data; it is to help them extract value from it. That means aligning with OEMs to surface the most impactful, actionable insights possible.
We are not in the business of reselling integrations. We are in the business of making energy data valuable and usable at scale.
#Why This Matters—Especially for Batteries
Of all distributed energy assets, batteries are among the most complex when it comes to data. Their charge and discharge cycles, degradation over time, and integration into broader energy markets mean that real-time, high-fidelity data is critical.
Through our direct relationships with OEMs like Tesla, Franklin, Enphase, and SolarEdge, Texture ensures that our customers get:
- Accurate, Real-Time Battery Telemetry – Charge state, cycle count, performance degradation, and more, all direct from the source, without latency or gaps.
- Grid and Market-Ready Insights – Whether it is participating in demand response or optimizing for time-of-use pricing, our integrations provide the complete picture needed to make profitable decisions.
- Reliable, Supported, and Secure Access – No more worrying about APIs breaking or data being incomplete. With official integrations, your access is built to last.
For companies operating at scale, patchwork integrations are not good enough. Batteries are long-term assets, and managing them effectively requires long-term, reliable data access.
#A Smarter Approach to Energy Data
Many companies take shortcuts when it comes to integrations—opting for quick fixes that introduce long-term fragility. Others get caught up in endless integration work that does not actually deliver business value.
At Texture, we take a different approach. We invest in the hard things upfront—building direct, official integrations with OEMs—so that our customers can trust their data and focus on scaling their business.
We do not just move data. We make data work.
And in doing so, we help our customers move faster, make smarter decisions, and create lasting impact.
#Final Thought: We Are Not in the Integrations Business—We Are in the Business of Unlocking Value
Too many companies treat integrations as a checkbox—just another connection to maintain. But energy data is more than that. It's a strategic asset that should drive smarter operations, deeper insights, and real business value.
At Texture, we take a different approach. We invest in direct OEM relationships because reliable, high-fidelity data is the foundation for efficiency, profitability, and long-term success. Whether you're optimizing distributed energy assets, scaling your operations, or making real-time market decisions, you need data that is accurate, complete, and built to last.
That's what we deliver. No more workarounds. No more data gaps. Just a smarter, more resilient way to harness the full potential of energy data.
Let's build something better—together.
