Streamline Program Enrollment with Texture’s API
Simplify energy program enrollment with Texture’s API. Automate eligibility checks, reduce admin costs by 75%, and increase enrollments for VPPs, OEMs, utilities, and DERMS.
Articles by Victor Quinn
Why Texture Bets on Experience: Our Contrarian Approach to Startup Hiring
At Texture, we're challenging startup hiring norms by investing in experienced operators. Learn why we believe paying for experience accelerates success and how we're building differently in the energy sector.
Don't Let Sunk Costs Drag You Down: Focus on What You Do Best
Stuck in the past? The sunk cost fallacy holds many energy companies back from embracing modern, scalable solutions. Learn why shifting from in-house legacy systems to specialized platforms is key to thriving in the evolving energy landscape.
The Real Cost of Building It Yourself in Energy
The energy industry's default approach of building everything in-house is holding back innovation. Learn why the build-it-yourself mindset is unsustainable, what it really costs, and how Texture's energy data platform can accelerate the transition.
Explaining Texture to My Mom
Texture is a B2B platform for connecting batteries, solar, and more. I break down how homeowners can store solar power, sell it to the grid, and even form a virtual power plant—explained in plain English for my mom and aunt.
Why Cloud Infrastructure is the Future for Energy Companies
The energy landscape is transforming: bidirectional power flows, behind-the-meter assets, and real-time demands require new approaches to infrastructure. Learn why cloud isn't just an option for energy companies—it's essential for future success.
Why Texture Doesn't Reverse Engineer APIs - and Why That Matters
Texture powers the energy ecosystem with stable, OEM-backed device integrations—no guesswork, no hacky APIs—just reliable, secure, enterprise-grade solutions.
Victor Quinn
Co-founder and CTO
Engineering leader with 20+ years scaling systems across 8 industries. Co-founder/CTO at Texture, building next-gen energy infrastructure. J.D. holder and technical architect who believes in code that ships and ships fast.